Business and events management students get hands-on at Bolesworth International

business students at bolesworth

Level 3 Diploma in Business and Events Management made themselves indispensable at Bolesworth International by helping with the organisation of some major visitor attractions.

Twelve students, accompanied by staff, worked for all four days of the Ashford Farm sponsored 4 star event. Their duties ranged from helping to set up for the grand opening ceremony to shepherding 800 school children between activities during the Bolesworth Schools Day. They also looked after the Cheshire Police bands.

Our students also carried out useful market research with over 300 visitors which will help inform the organisers when they plan future events. As well as gaining high level event management experience, the team also benefitted from training sessions held at college.

Bolesworth International Event Co-ordinator Howard Blythe said: “We were delighted with the input of the students, who quickly became part of the Bolesworth team and took on responsible and useful roles. In particular, the results of their market research on customer satisfaction will be extremely important to us.”

Bolesworth International has indicated that it would like to develop further links with Reaseheath’s event management department. There is a strong possibility that some of the students, along with the equine team who provided the showjumping arena party at Bolesworth, will be invited to Liverpool International Horse Show, a new family extravaganza being held at the city’s Echo Arena on Jan 1-3.

Caption: Event management students Sammy Clare and Abi Bore with course managers Elayne Frost and Jayne Cawood at Bolesworth International

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